About
I build it, and I stay.
I'm Nicholas Rhodes. I started out as a photojournalist. In 2008 I started OutSnapped, an event photo booth company. Later I built Pictor, photo booth software for booth operators.
Pocket Square is where I help other businesses use AI the way I use it in mine.
Where the experience comes from
Both of my companies run on AI systems I built myself. A newsletter that drafts itself at 4am and waits for a person to publish it. An inbox that sorts itself every hour. A company handbook that AI can read.
I learned what works by trying it in my own business first. When something broke, I added a check so it could not break the same way again.
Check the source before you publish
Photojournalism runs on one habit: get the facts right before anything goes out. Every system I build keeps that habit. AI drafts. A person checks it and decides.
I build the thing with you. After you own it, I check back in to see what stuck and what needs fixing.
A small practice, on purpose
Tell me about your business. I reply within 48 hours.
I take on two or three new clients a month, so I can actually do the work myself.